Building Success upon a Strong Foundation: Your Vision
I’m I'm Meghan Simington a seasoned Fractional CMO and Launch Strategist for realtors, professional service firms, and founders who are done winging their marketing. Ready to Launch brings senior strategy and done-for-you execution to the moments that matter most: the launch, the campaign, and everything between click and close.
the shift
Launch strategy is in my dna
Most businesses don't have a marketing problem.
They have a clarity problem.
The offer is strong, but the path from "interested" to "booked" is leaking leads at every step. That's the gap I close.
With 25+ years of experience turning attention into revenue, I plug in as the senior marketing mind your team needs without the full-time overhead. I set the strategy, build the launch plan, and ensure execution ships on brand, on budget, and on schedule.
what I do
Senior Strategy, Done-for-You Execution.
Fractional CMO
Ongoing marketing leadership that owns the strategy, the numbers, and the team so growth doesn't stall.
Launch & Campaign Strategy
Product launches, presales, and real estate rollouts mapped from first touch to closed deal.
Content That Converts
Scroll-stopping, on-brand content and systems that turn followers into appointments like the Realtor VIP Day or Pop-up Events with traction.
25+ Years of Marketing Management
BCIT Project Management Professional Graduate with distinction, with 25+ years of project execution
An entrepreneur at 22 with vendor placement launches in Costco, the Bay, and other National Chains
15+ Years of Agency and in-house corporate Marketing Leadership
Several successful real estate launches in the presale sector
Launch of a 5-store franchise across Canada and the USA in under 2 years
Producer of the mSummit for entrepreneurs in Vancouver, featuring Arlene Dickenson for three years running
Project Management focused: Professional Services, Real Estate programs, Professional Services and Food Packaged Goods
measurable experience
Project Management: ASANA, Basecamp, MS Project, Function Point, Monday.com and Trello
WordPress / Concrete 5 / Squarespace
Google Adwords & Analytics
eCommerce with Big Commerce, Stripe and Avolara
Microsoft Office Suite
Quickbooks & SAP
Social Media Content Scheduling on several platforms
CRM with Yardi, Salesforce, Top Producer, Spark Lasso & Capsule, Hubspot
AI Support for Content Management on ChatGPT and Claude
AI Editing support for teams looking to leverage content and meet their goals internally
SOFTWARE INSIGHTS
Ready to Launch What's Next?
Whether you're rolling out a new offer, refreshing your real estate marketing, or finally building content that books listings let's map the path from attention to booked clients.