SERVICES

Strategic Marketing, Fractional CMO Support & Done-With-You Implementation

clear growth plan, right tech AND

PUTTING the pieces together

I work with founders, service-based businesses, real estate teams, developers, and medical aesthetics practices who are ready to stop reacting and start running their marketing like a real revenue engine.

Everything we offer sits in one of three lanes:

  1. Strategy Sprints – short, focused deep dives that build your roadmap.

  2. Advisory & Fractional CMO Retainers – ongoing leadership, direction, and accountability.

  3. Launch & Implementation Support – when you want my eyes on the work and my hands on the systems.

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Strategy Sprints

Intensive roadmaps that fix your marketing and sales flow at the source.

Before you commit to a big retainer or another round of random acts of marketing, we start here.

Marketing & Digital Audit Sprint (2–3 weeks)

Get a clear, honest picture of what’s working, what’s wasting money, and what needs to change.

You’ll walk away with:

  • A full review of your current marketing, funnels, and tech stack

  • Clear recommendations to clean up what you have (not just buy more tools)

  • A prioritized list of quick wins vs. longer-term projects

  • Suggested KPIs and basic reporting structure so you can actually measure progress

Best for:
Businesses that know things are “working, but messy” and want a strategic clean-up before scaling.

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Roadmap Strategy Sprint (4–6 weeks)

Deeper Dive roadmap that evaluates the revenue gaps in your marketing strategy.

A focused engagement to design your next growth chapter.

We’ll cover:

  • Your positioning and ideal client clarity

  • Offer and pricing alignment with your revenue goals

  • A 90-day marketing and sales roadmap (campaigns, content, funnels)

  • Recommended tools and workflow: CRM, booking, onboarding, reporting

  • A simple implementation plan that your team (or vendors) can actually follow

Best for:
Founders who want a tangible plan, not a 40-page strategy deck that sits in Google Drive.

Advisory & Fractional CMO Retainers

Ongoing strategic leadership without the full-time CMO price tag.

Once the roadmap is in place, I step in as your Fractional CMO / Strategic Advisor to keep things moving, aligned, and revenue-focused.

What this looks like month-to-month

  • Quarterly growth plan: campaigns, launches, and priorities aligned with your revenue targets

  • Monthly marketing calendar: content, email, offers, and key dates mapped out

  • Tech + workflow oversight: making sure tools like HoneyBook, Trello, CRM, and ad platforms actually talk to each other

  • Vendor and team leadership: direction for your social media managers, designers, copywriters, and ad buyers

  • Reporting & optimization: monthly performance review with clear “stop, start, double-down” recommendations

You get a strategic partner who will call it like it is, protect your time, and keep your team focused on the work that actually moves the needle.

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Medical Aesthetics & Wellness

  • Growth strategy for clinics and medical spas

  • Launch and relaunch plans for new services, programs, and events

  • Grant advisory support (where appropriate) to fund digital growth

  • Lead funnels from Meta/Google ads to consult bookings and treatment plans

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Real Estate & Developers

  • Presale multifamily launch strategy and project marketing

  • Personal brand and content strategy for realtors and teams

  • Funnel design from signage and ads to website, CRM, and follow-up

  • Coordination of staging, open house experience, and digital campaigns so every touchpoint feels intentional

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Professional Services & Personal Brands

  • Positioning you as the trusted expert in your niche

  • Thought leadership content, workshop and event strategy

  • Email list growth, nurture sequences, and evergreen funnels

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Tech, SaaS & Coaching Platforms

Go-to-market and campaign planning

  • Playbook and content engines for coaches and associations

  • Ongoing marketing operations oversight: email, ads, and partnerships

A graphic with the heading 'Take a strategic approach' and the subtitle 'Rejuvenation and self care has never been more desirable.' It features five icons with brief descriptions: a storefront icon for website, email & booking platform review; a branding icon for custom branding & marketing materials; a social media icon for social media, digital campaigns, and email marketing; and a computer screen icon for blog, FAQ’s, influencer campaign, partnerships & PR.

Launch & Implementation SupporT

When you’re ready to execute—and you don’t want to build an agency in-house.

You keep ownership of your brand and assets.
I help you turn your vision into a structured, repeatable system your team or vendors can run.

  • You keep ownership of your brand and assets.
    I help you turn your vision into a structured, repeatable system your team or vendors can run.

    This is where my previous “Project Management,” “Agency in a Box,” and “Virtual Team Launch” offers now live—refined for your current model.

  • Ideal for:
    Website launches, course launches, presale projects, clinic expansions, or major rebrands.

    What’s included:

    • End-to-end launch plan: key dates, deliverables, and responsibilities

    • Centralized project board (Trello / similar) with clear phases and status

    • Coordination with designers, developers, copywriters, and ad managers

    • Weekly project syncs to unblock decisions and keep pace

    • Launch debrief: what worked, what didn’t, and how to optimize next time

  • For teams who want the outcomes of a well-run agency without hiring one.

    We’ll:

    • Map your full client journey—from first touch to repeat client

    • Select and set up your software stack (CRM, booking, invoicing, email, project tools)

    • Build templates: proposals, onboarding, checklists, and follow-up emails

    • Create dashboards and basic reporting so you can see where leads and revenue are coming from

    • Train your team and/or VA to run the system without you manually touching every detail


  • If you’ve started hiring but your workflows are chaos, this is for you.

    Focus areas:

    • Role clarity: who owns what, and how handoffs work

    • Workflow mapping for recurring tasks: content, launches, onboarding, reporting

    • Meeting rhythms: weekly, monthly, and quarterly touchpoints that don’t waste time

    • Software training for the tools you actually use

    • Onboarding guide for future hires, so the system scales with you

READY FOR FRACTIONAL CMO SUPPORT?