services

 

Strategic Marketing, Fractional CMO Support & Done-With-You Implementation

You don’t need “more marketing.”
You need a clear growth plan, the right tech, and someone who can actually pull all the pieces together.

I work with founders, service-based businesses, real estate teams, developers, and medical aesthetics practices who are ready to stop reacting and start running their marketing like a real revenue engine.

Everything we offer sits in one of three lanes:

  1. Strategy Sprints – short, focused deep dives that build your roadmap.

  2. Advisory & Fractional CMO Retainers – ongoing leadership, direction, and accountability.

  3. Launch & Implementation Support – when you want my eyes on the work and my hands on the systems.

 

Strategy Sprints

Roadmap Strategy Sprint (4–6 weeks)

Intensive roadmaps that fix your marketing and sales flow at the source.

Before you commit to a big retainer or another round of random acts of marketing, we start here.

Marketing & Digital Audit Sprint (2–3 weeks)

Get a clear, honest picture of what’s working, what’s wasting money, and what needs to change.

You’ll walk away with:

  • A full review of your current marketing, funnels, and tech stack

  • Clear recommendations to clean up what you have (not just buy more tools)

  • A prioritized list of quick wins vs. longer-term projects

  • Suggested KPIs and basic reporting structure so you can actually measure progress

Best for:
Businesses that know things are “working, but messy” and want a strategic clean-up before scaling.

Deeper Dive roadmap that evaluates the revenue gaps in your marketing strategy.

A focused engagement to design your next growth chapter.

We’ll cover:

  • Your positioning and ideal client clarity

  • Offer and pricing alignment with your revenue goals

  • A 90-day marketing and sales roadmap (campaigns, content, funnels)

  • Recommended tools and workflow: CRM, booking, onboarding, reporting

  • A simple implementation plan that your team (or vendors) can actually follow

Best for:
Founders who want a tangible plan, not a 40-page strategy deck that sits in Google Drive.

Book a Discovery Call
 

Advisory & Fractional CMO Retainers

Ongoing strategic leadership without the full-time CMO price tag.

Once the roadmap is in place, I step in as your Fractional CMO / Strategic Advisor to keep things moving, aligned, and revenue-focused.

What this looks like month-to-month

  • Quarterly growth plan: campaigns, launches, and priorities aligned with your revenue targets

  • Monthly marketing calendar: content, email, offers, and key dates mapped out

  • Tech + workflow oversight: making sure tools like HoneyBook, Trello, CRM, and ad platforms actually talk to each other

  • Vendor and team leadership: direction for your social media managers, designers, copywriters, and ad buyers

  • Reporting & optimization: monthly performance review with clear “stop, start, double-down” recommendations

You get a strategic partner who will call it like it is, protect your time, and keep your team focused on the work that actually moves the needle.

 

Medical Aesthetics & Wellness

  1. Growth strategy for clinics and medical spas

  2. Launch and relaunch plans for new services, programs, and events

  3. Grant advisory support (where appropriate) to fund digital growth

  4. Lead funnels from Meta/Google ads to consult bookings and treatment plans

Real Estate & Developers

  • Presale multifamily launch strategy and project marketing

  • Personal brand and content strategy for realtors and teams

  • Funnel design from signage and ads to website, CRM, and follow-up

  • Coordination of staging, open house experience, and digital campaigns so every touchpoint feels intentional

Professional Services & Personal Brands

  • Positioning you as the trusted expert in your niche

  • Thought leadership content, workshop and event strategy

  • Email list growth, nurture sequences, and evergreen funnels

Tech, SaaS & Coaching Platforms

Go-to-market and campaign planning

  1. Playbook and content engines for coaches and associations

  2. Ongoing marketing operations oversight: email, ads, and partnerships


Launch & Implementation Support

When you’re ready to execute—and you don’t want to build an agency in-house.

You keep ownership of your brand and assets.
I help you turn your vision into a structured, repeatable system your team or vendors can run.

  • You keep ownership of your brand and assets.
    I help you turn your vision into a structured, repeatable system your team or vendors can run.

    This is where my previous “Project Management,” “Agency in a Box,” and “Virtual Team Launch” offers now live—refined for your current model.

  • Ideal for:
    Website launches, course launches, presale projects, clinic expansions, or major rebrands.

    What’s included:

    • End-to-end launch plan: key dates, deliverables, and responsibilities

    • Centralized project board (Trello / similar) with clear phases and status

    • Coordination with designers, developers, copywriters, and ad managers

    • Weekly project syncs to unblock decisions and keep pace

    • Launch debrief: what worked, what didn’t, and how to optimize next time

  • For teams who want the outcomes of a well-run agency without hiring one.

    We’ll:

    • Map your full client journey—from first touch to repeat client

    • Select and set up your software stack (CRM, booking, invoicing, email, project tools)

    • Build templates: proposals, onboarding, checklists, and follow-up emails

    • Create dashboards and basic reporting so you can see where leads and revenue are coming from

    • Train your team and/or VA to run the system without you manually touching every detail

  • If you’ve started hiring but your workflows are chaos, this is for you.

    Focus areas:

    • Role clarity: who owns what, and how handoffs work

    • Workflow mapping for recurring tasks: content, launches, onboarding, reporting

    • Meeting rhythms: weekly, monthly, and quarterly touchpoints that don’t waste time

    • Software training for the tools you actually use

    • Onboarding guide for future hires, so the system scales with you

Ready for Fractional CMO Support?