Launch Sprint, done with you
You know what to fix. Now it gets built.
A Launch Sprint takes the top priorities from your Digital Audit and builds them with your team in four to six weeks: the booking path, the follow-up, the launch campaign. One scope, one finish line.
For owners and marketing teams with a launch date, a new offer, or a conversion path that needs to work this quarter.
Where it fits
Pick the level of help you need.
Click to Close Advisory
You build it.
Six sessions, about 12 weeks
I guide the plan and you implement between sessions. Best when you have the time and want the skills in-house.
Launch Sprint
We build it together.
Four to six weeks
The fixes from your audit, built and live. Best when you know what's broken and don't have the hours to fix it.
Fractional CMO
I lead it.
Three months and up
Strategy, campaigns and reporting, month after month. Best when you need a marketing leader, not a project.
What we build
One or two of these, done properly.
Every sprint picks the one or two priorities that will move revenue first. No scattered to-do list.
Your conversion path
Website pages, booking link and checkout, so every channel points to one next step.
Follow-up that closes
Inquiry confirmation, nurture and "not yet" emails set up in your CRM, so no lead goes quiet.
A launch campaign
The offer, landing page, email and social plan for a new service, product, event or presale phase.
Your CRM and automations
Forms, pipeline stages and the hand-off from first inquiry to booked call, in HoneyBook or the tools you use.
A content plan
Content pillars and a 90-day calendar built to start conversations, that your team can actually run.
Your numbers
A simple weekly tracker for leads, booked calls and clients, so you know what's working.
How it works
Four to six weeks, start to live.
Week 1
Scope and kickoff
We confirm the priorities from your audit, the finish line and who owns what. You see the plan before any work starts.
Weeks 2 to 3
Build
Pages, forms, sequences and campaign assets, built with your team, with a check-in every week.
Weeks 4 to 5
Launch
We go live, test every link and form on desktop and phone, and fix what breaks.
Week 6
Measure and hand off
Your numbers against your Scorecard baseline, your next 90 days, and a walkthrough so your team can run it.
What's included
Built, tested and handed over.
- A written scope with one clear finish line, agreed before we start
- Hands-on build of your priorities: pages, forms, emails and campaign assets
- Weekly check-ins, with support between them for quick decisions
- Testing on desktop and phone before anything goes live
- Your before-and-after Scorecard numbers
- A walkthrough and notes so your team can run it after the sprint
Want someone leading your marketing every month instead? That's a Fractional CMO engagement.
One scope. One finish line.
Start with a Digital Audit. Your $297 is credited toward a Launch Sprint if you continue within 30 days, and I'll share sprint pricing on the call.
Who it's for
A good fit if…
- You have a launch date, a new offer or a busy season coming
- You know what's broken but don't have the hours to fix it
- You have a team or vendors who need one clear plan to work from
- You're already selling and want more of the attention you get to turn into clients
Not the right fit
Not yet if…
- You're still deciding what you sell or who it's for. Start with Advisory.
- You want ongoing leadership rather than a project. Look at Fractional CMO.
- You want it done without being involved. A sprint needs you or your team for decisions each week.
Good questions
Before you start.
Do I need the Digital Audit first?
Yes. The audit tells us which one or two fixes will move revenue first, so the sprint is scoped to what matters. The $297 is credited toward your sprint if you continue within 30 days.
How is this different from Advisory?
In Advisory you implement between six sessions, with my guidance. In a Launch Sprint the work is built with your team in four to six weeks. Many clients do Advisory first, then a sprint for the pieces they don't have time to build.
Can you work with my team or agency?
Yes. I can build alongside your marketing manager, designer or agency, and give them clear briefs so everyone works from the same plan.
What happens after the sprint?
You get your numbers, your next 90 days and a hand-off your team can run. Some clients book a VIP Content Day to film the content, and some move to a Fractional CMO engagement for ongoing support.
Close the gaps. Build for longevity.
Start with a Digital Audit and we'll scope the sprint around your top three fixes.